Rihanna took to social media to announce that she’s opening five Savage X Fenty brick-and-mortar locations across the United States in 2022. Residents of Las Vegas, Los Angeles, Houston, Philadelphia, and Washington, DC will be among the first to experience Savage X Fenty stores in real life.
On her Instagram, the singer-turned-businesswoman broke the news. She wrote: “2022, we coming in HOT! We bout to bring you a whole new #SavageXFenty experience with the launch of our brick-and-mortar retail stores! can’t believe it’s actually that time, and I can’t wait for you to have this experience irl….”
These will be the first physical retail stores for not only Savage X Fenty, but any of Rihanna’s endeavours. We’re excited to watch how she applies her Midas touch to real-life shopping.
Rihanna’s Instagram post reveals a neon-lit store that looks more like a party than your classic boutique shop. However, that is surely what you’d expect from a brand that sells a crotchless catsuit with a tattoo print, right?