If you want to boost your Veganuary credentials, look no further. The campaign itself doesn’t just advocate for a plant-based diet, it educates people about the fashion industry’s sustainable landscape too. No need to be embarrassed if your knowledge is lacking. We’ve got your back if you’ve pledged to become a more conscious consumer in 2022. Frankly, there’s nothing more sartorially sophisticated than sporting style and sustainability.
Here are five clothing brands that demonstrate you don’t have to sacrifice your style for your values.
Reformation was founded in 2009 by Yael Aflalo and is known for its stunning party dresses and adorable mix’n’match separates. based in downtown Los Angeles, claims that sustainability is at the core of everything it does. Reformation is an environmental trailblazer in many ways, proving that you can look glam while also protecting the environment. To reduce their waste, water, and energy footprints, they invest in green building infrastructure.
Pangaia’s sumptuous loungewear, which is less fashion brand and more of a science revolution, has already proved a success with Hollywood’s style elite, including the likes of Bella Hadid and Justin Bieber.
Puffer coats filled with wildflowers; self-cleaning T-shirts made from seaweed; lab-produced pigments made from a flower’s DNA: welcome to the world of Pangaia. They design products for living in any situation, sustaining your basic needs with smart technology and utilizing recyclable elements.
Founded in 2005 by London College of Fashion graduate Sandra Sandor, Nanushka has been at the forefront of sustainable fashion since its runway debut at New York Fashion Week in 2018. Nanushka concentrate on three fundamental pillars: Earth; Community; and Circularity. Although not totally vegan, the animal-derived textiles they use are largely recycled — for example, it utilises leather regenerated from scraps. Nonetheless, the cool-girl label has taken the fashion world by storm, with Gigi Hadid, Hailey Bieber, Margot Robbie, and, most recently, Michelle Obama sighted wearing its designs.
4. Stella McCartney
Stella McCartney has long been a supporter of sustainable material innovations and eco-conscious charitable initiatives. She repeatedly demonstrates to the world why she and her eponymous label are a force to be reckoned with. Since the debut of her label in 2001, the British fashion designer has used a variety of environmentally friendly production methods in her creations, from recycled fabrics to banning leathers, furs, and feathers. She even collaborated with Greenpeace in 2021, to support their fight to prevent deforestation in the Amazon.
5. Riley Studio
Riley is on a mission to make responsible consumerism the norm, creating a core wardrobe of gender-neutral items produced from organic and waste materials that have a positive impact. When this isn’t possible, they’ll utilise natural products that have been ethically obtained. So, at the end of its life cycle, it can at least be recycled.
They design products that are both versatile and long-lasting. So much so that each item comes with a lifetime guarantee. If your garment is damaged, they will fix it at no cost to you. No questions asked.