Banner image courtesy of Christine Hume
In an ever-changing world of hair care fads, we’re used to seeing brands come and go more frequently than a flippant French fringe.
However, a select few seem to not only stick around but shine out even more with each new formula launch. Well, Amika hair oils are one such brand. Those vibrant bottles may be obvious on a shelf, but the salon-worthy formulas and stylish ways make these international hair heroes more of a cult classic than fashion week’s yellow dress.
Amika is broadly about what its ethos seems to espouse: inclusivity. The brand markets its products as suitable for all hair types — whether you have curls, coils, fine hair, or colored hair — and its oils’ purposes, too, are to serve multiple functions rather than to collect dust on the back of your sink.
What Makes Amika Hair Oils Stand Out?
Hair oils tend to get a bad rap. They can be heavy, greasy, and a bit too laxative-y. But the latest iterations have put a new perspective on the product category. They are lightweight but nourishing formulas made to tackle frizz, add shine, and create control without creating weight. It can be used on wet hair before styling or on dry hair to achieve a polished finish.
The product can also work in conjunction with the rest of your product wardrobe. Amika is best known for its shampoos, conditioners, and masks, and its oils feel like an extension of the line, not an addition to it, as required by some other brands. Use before or after a heat protectant spray, or after curling or waving with a hot iron. It will help your hair look complete but not like you tried too hard.
Hair Type Flexibility
And since Amika sells their hair oils as being great for all hair types, there’s something for everybody. With a few drops: Fine hair’s got non-greasy shine and frizz control for the bottom of the strands; thicker hair (especially super coily, “4C” type) gets softness with shine and a little more control (which equals manageability).
A Realistic Brand Assessment
Boasting everything from scalp masks to heat protector serums, there are many ways to get into Amika. But with the oils, we see an option that’s both the most accessible and the hardest to make a selling point. If you know what to expect and how to use them, then some chain-store-classified oils are hidden treasures. Great in a bind and surprisingly kind if you find balance and self-control.
Final Thoughts
Each of Amika’s hair oils is something more than superficial sparkle. It is merchandise that satisfies a discussion encompassing effort, certainty, and how long we genuinely need to spend on our hair. Regardless of whether the hair you’re seeking has been covered just to oblige your stylish equity, to shield your strands from intemperate warmth, or to help with a dry and worried mop circumstance, you need things to be simple, advantageous, and perhaps even without trade off.
Easy solutions are an interest that extends beyond hair oil. If low-maintenance hair is front of mind, then this piece of easy hair and drawstring pre-styled wigs is for you.